Energy drink marketing Essay Example | Topics and Well Written Essays - 5250 words

Energy drink marketing - Essay Example The reason behind this social stratification is the assigning as well as performing of different tasks, jobs and responsibilities, which cannot be conducted by the individuals belonging to one single class or community of society.† (Zaidi, 1997) Thus, the societies were divided into classes even in Palaeolithic and Neolithic eras of ancient times. â€Å"Looking at different cultures of the world one finds that no human society is classless i.e. non-stratified one. There are some primitive communities so small that no class strata appear; the social organisation resting almost entirely upon age, sex and kinship; but even then their chieftainship, individual prowess and clan or family property introduce an incipient stratification. As soon as greater size and complexity are attained, stratification unmistakably appears.† (Davis & Moore, 1945) In addition, the social stratification is not confined to performing of financial activities. On the contrary, performing of politic al responsibilities and religious obligations also require division of labour and duties. â€Å"Elaborate devices are utilised to stress the identification of the person with his office—spectacular costume, abnormal conduct, special diet, segregated residence, celibacy, conspicuous leisure, and the like. (Davis & Moore, 1945; quoted in Coser, 1979) It is therefore the society divides the individuals into groups, communities, organisations and classes. If everyone obtains proper education and gets office job, no one would be there to become cobbler and hair dresser to mend the shoes and cut the hair of the people respectively. Since the present study has focused its concentration upon the... The current research was conducted by applying non-probability sampling in order to give representation to the respondents belonging to different departments, organisations, professions, and racial and ethnic groups and ages. The researcher personally visited the offices and residences of the respondents to conduct the interviews of the respondents. It was found that the companies offering more attention and care to the comforts and work performances of the employees are able to meet the present day challenges in a far better way in the current business situation, because they are in a better position of handling and satisfying their work force that is most fertile in respect of earning name and fame for the organisation. While discussing the strong affiliation with the organisation, it was found that the rewards, incentives, encouragements, motivations and promotions increased the level of affiliation among the employees and workers with the organisation. In addition, efficient, dil igent, hardworking, committed and honest personnel win the hearts of the management. An overwhelming majority of respondents declared encouragement from company as the key to success, as it psychologically bucked them up in such a way that they found themselves as representatives of their company as well. A significant proportion of the workers admitted that if their bosses had been cordial, they could have shown better performance in assignments and professional responsibilities. It was also found that working for a long time at a stretch creates stress and strain in workers. If they are offered with any revitalising drink, it would surely recover their energy level.

Assignment II Essay Example | Topics and Well Written Essays - 500 words

Assignment II - Essay Example This happens in the situation of securitization. The quality of the collateral can therefore be a credit for investors who can securitize them as many times as they can. Credit enhancement is a technique aimed at reducing default or risk of default. This is done through processes such as prioritizing tranches. Credit risk causes all non-agency securities to engage in credit enhancement. Credit enhancement of securities requires additional support against defaults. Specific security rating agency determines the amount of credit enhancement needed based on specific rating. There are two general types of credit enhancement mechanisms namely external and internal credit enhancement mechanisms. Overcollateralization refers to a state in which the collateral value is more than the par value of the issued securities. For instance, if securities of par value $10 million is issued and at collateral carries a market value of $12 million during the time of issuance of the security, there will be an overcollateralization of $2 million. This process can also be used to absorb losses; hence it may act as an internal credit enhancement. Senior-Subordinate Structure enhances credit tranching while the subordinate bond classes support the senior bond classes in terms of credit. For example, bonds are classified into three classes namely A (Senior), B (Subordinate) and C (Subordinate) with par values of $90million, $8 million and $2 million respectively. Bonds A and B are both credit enhanced by class C. No, the correlation of default among pooled assets doesn’t need to be highly positive. A highly positive correlation +1 indicates that assets in a pool face the same level of risk. Therefore, if there is a default in one class of assets then there will be a high chance of default among other assets in the same pool. Assume that there is a pool of loans that have been securitized.